Four functions of social media

Leave it to the US military complex to come up with one of the best characterization of social media and strategies for taking advantage of it. A report to come out later on next week entitled "Social Software and National Security," will outline the four functions the military intends to capitalize on when it comes to its Web 2.0 presence:
  1. inward sharing of information within agencies
  2. outward sharing of internal agency information with other governmental entities
  3. inbound sharing government getting input from the public
  4. outbound sharing to communicate with stakeholders outside the government
Src: WTF? Military Web 2.0 Report Actually Making Sense | Wired.com

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